Zazzle

Obey the Purebreed and niche marketing

Obey the Purebreed and niche marketing

Obey the Purebreed is one of the most fun DTG lines out there, portraying pets as the militant, unyielding protagonists of propaganda. All the major breeds of both cats and dogs are represented in classic Obey-style graphics, poking fun at the often demanding nature of pet ownership. How did you first come up with the […]


Crazy Go Lucky on CafePress vs. screenprinting

Crazy Go Lucky on CafePress vs. screenprinting

“Crazy Mike” De Jesus is the owner and designer of Crazy Go Lucky, a shirt shop specializing in nerdy cuteness. While his line is now focused on screenprinted shirts, his first foray into apparel was at Cafepress. Here’s what Mike had to say about the challenges of running an apparel brand. How did you initially […]


Previously

Learn Something Every Day tackles DTG tees
Learn Something Every Day tackles DTG tees

Learn Something Every Day is a project from Young, a UK design studio. Each day they post a new and